With good corporate results by banner, Sophos wants to continue awarding its channel. To do this, it has renewed its program. The platform integrates new training, certification and incentive initiatives. In addition, it offers outstanding features for the old Sophos and Astaro partners.
Thus, the Sophos channel program integrates the highlights of the company’s former partners and the best components of the Astaro. In this way, partners can distribute the entire Sophos product portfolio.
In addition, Sophos has created a training program with three new certification courses designed to give more technical and sales training to its distributors. In addition, the training section of the partner portal integrates more offers and visibility into course development.
A program for “all”
Sophos has wanted to adapt to different business models. Hence, their program integrates different levels of partnership. Partners can choose the degree of collaboration best suited to their business needs.
In this regard, Mike McGuinness, senior vice president of worldwide sales and operations at Sophos, explains:
“We have focused on 100% of the partners; which are the lifeblood of our organization, so it is crucial for us to continue making significant investments in our channel. ” We are very excited about this program, through which, we anticipate, we will generate great success for our growing global membership base. No other vendor in the industry delivers the breadth and depth of award-winning comprehensive security solutions that, coupled with new, more cost-effective pricing models, will provide partners with a better chance of success. ”
Sophos Expands Global Channel Program Making a Partner a Cloud Security Provider
Sophos (LSE: SOPH), the world leader in network and endpoint security, today announced the expansion of its partner program to provide training, certification and financial support for channel partners, Oxford, UK – September 20 2017 – We announce to offer incentives. Sophos, which is using a public cloud or has moved to the public cloud, will collaborate to respond to this revenue expansion opportunity and make the purchase of the product in the Azure or Amazon Web Services (AWS) market more friendly to the IS channel the first next-generation security vendor to introduce a specially designed program. According to Gartner, Inc., the global market for public cloud services will grow 18 percent by 2017 and is expected to reach $ 383.3 billion by 2020.
In addition, Sophos has announced that it will provide Sophos Server Protection for Azure. Using Sophos XG Firewall with Azure, Sophos Synchronized Security technology coordinates defense against cyber threats that attack multiple vectors, including virtual machines (VMs) running on Azure. Sophos will be showcasing Azure’s portfolio of security products and how Microsoft Partner will become a Cloud Security Provider at the Microsoft Ignite booth # 1836, September 25-29.
Partners are looking at great opportunities to protect public cloud deployment and would like to continue to enjoy the same advantages as the traditional sales model established in the vendor partner program. Sophos has paved the way for this to happen and has created a new program that will bring the benefits of the same partner program to partners who will present Sophos solutions to the public cloud, “said Kendra Krause, senior vice president of Sophos Global Channel I’m talking. “As cloud adoption grows, partners need a strategic business model that includes innovative security technologies, training and support from trusted vendors, financial incentives, as a single channel company, Sophos is doing everything possible to accelerate partner success and revenue growth through cloud security because partners specialize as Sophos cloud security providers and leverage the benefits of the current $ 1 billion cloud market a great opportunity to do.
As a security provider in the Sophos cloud, partners can build technical expertise and better encourage customers to improve their deployment by using appropriate security products. While Microsoft and Amazon manage the security of their respective cloud infrastructures, companies are expected to guarantee what they bring to the cloud. Partners, in collaboration with Sophos, can play an important advisory role in what they are just changing, all in hybrid scenarios, what customers need. I will. Sophos will also take advantage of its purchase and deployment options to BYOL (Bring-Your-Own-License) or Pay-As-You-Go (PAYG) in cooperation with partners.
Benefits as a Cloud Security Provider Sophos:
Increase partner margin due to discount when buying Sophos products available on Azure and AWS Cloud Marketplace
BYOL transaction revenue applied to the cloud environment
Free Sophos product test and PAYG test sales and pipeline lead generation
Sophos Security Architect training and support specializing in security and cloud migration
Certification as a cloud security provider Sophos can be used on two levels: a professional partner level with an emphasis on consulting and sales services and a specialized level for those with deployment services for customers
Strengthen lead partner-certified partner sharing because customers can provide pre- and post-sales support for Azure or AWS deployment, execution, and application management
“As a Sophos cloud security provider, Sophos’s cloud security products can be accessed using market-based licensing and deployment methods. In addition, new professional training, certification, revenue return, we are focusing on all channels, Sophos was able to balance security with the public cloud and prioritize channel partners, “said Sophos, chief technology officer of Somerset, New Jersey CTO), the technical director of SHI, Inc. and a public cloud services. “As we move into the public cloud, security is always a top priority, it’s important to maintain market leadership and protect applications and data from cyber attacks, such as ransomware and malicious malware.
For more information about the Sophos Cloud security vendor program,